privacy and data protection

Data protection
Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is given in the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.

server log files
You can visit our website without providing any personal information. Every time you access our website, usage data is transmitted through your Internet browser and stored in log data (server log files). This stored data includes, for example, the name of the page called up, the date and time of the call, the amount of data transferred and the requesting provider. This data is used exclusively to ensure trouble-free operation of our website and to improve our offer. It is not possible to assign this data to a specific person.

Collection and processing when using the contact form
When you use the contact form, we collect your personal data (name, email address, message text) only to the extent you have provided. The data processing serves the purpose of establishing contact. By sending your message, you agree to the processing of the transmitted data. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent.
You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the revocation. We only use your e-mail address to process your request. Your data will then be deleted unless you have consented to further processing and use.

Use of Google reCAPTCHA
We use the reCAPTCHA service from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. The query serves the purpose of distinguishing whether the input is made by a human or by automated, machine processing. The query includes sending the IP address and any other data required by Google for the reCAPTCHA service to Google. For this purpose, your input will be transmitted to Google and used there. However, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha will not be merged with other Google data. Your data may also be transmitted to the USA. An adequacy decision by the European Commission, the "Privacy Shield", is in place for data transfers to the USA. Google participates in the "Privacy Shield" and has submitted to the guidelines. By confirming the query, you consent to the processing of your data. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
You can find more information about Google reCAPTCHA and the associated data protection declaration at: https://policies.google.com/privacy

customer account
When you open a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and to simplify order processing. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the revocation. Your customer account will then be deleted.

Collection, processing and use of personal data when placing orders
When you place an order, we only collect and use your personal data to the extent that this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Non-provision means that no contract can be concluded. The processing takes place on the basis of Art. 6 (1) lit. b GDPR and is necessary for the fulfillment of a contract with you. Your data will not be passed on to third parties without your express consent. The only exceptions to this are our service partners that we need to process the contractual relationship or service providers that we use in the context of order processing. In addition to the recipients named in the respective clauses of this data protection declaration, these are, for example, recipients of the following categories: shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping dealers. In all cases, we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.

Buyer Seal Rating System
On our website we use the buyer seal evaluation system of Händlerbund Management AG (Torgauer Straße 233 B, 04347 Leipzig). After your order, we would like to ask you to rate and comment on your purchase from us. For this purpose, we will write to you as part of the contract processing, whereby we use the technical system of the provider of the buyer seal evaluation tool as part of order processing. The processing takes place on the basis of Article 6 (1) lit. f GDPR from the legitimate interest in truthful, verified evaluations of our services. You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data based on Art. 6 (1) lit. f GDPR by notifying us. Your e-mail address will only be used for this purpose and in particular not for further advertising and will not be passed on to other third parties. The personal data stored in this context in the technical system of the buyer seal evaluation tool will be deleted 3 months after the delivery of goods recorded for evaluation.

Use of email address for sending direct mail
We use your e-mail address, which we received as part of the sale of goods or services, for the electronic transmission of advertising for our own goods or services that are similar to those that you have already purchased from us, insofar as you have these have not objected to its use. The provision of the e-mail address is required for the conclusion of the contract. Non-provision means that no contract can be concluded. The processing takes place on the basis of Article 6 (1) lit. f GDPR from the legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the promotional e-mail. There are no costs for this other than the transmission costs according to the basic tariffs.

WhatsApp newsletter
We only use your cell phone number to send our own advertising via WhatsApp, provided you have expressly consented to this. By subscribing to our WhatsApp newsletter, you consent to the storage of your telephone number and the receipt of advertising via WhatsApp. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation. You can unsubscribe from the newsletter at any time by notifying us or by unsubscribing from the WhatsApp list. We do not pass on your cell phone number to third parties and use it exclusively for sending our own advertising. The other subscribers to our newsletter also do not see their cell phone number and cannot send you Whatsapp messages either, as this is not a group but a broadcast list.

Use of an external merchandise management system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be sent to
customer submitted.

Using PayPal
All PayPal transactions are subject to the PayPal Privacy Policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE

cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. If a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic character string that enables the browser to be clearly identified when the website is called up again. We use cookies for the purpose of making our offer more user-friendly, more effective and more secure. Furthermore, cookies enable our systems to recognize your browser even after you have changed pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a page change.

We also use cookies on our website for the purpose of enabling an analysis of the surfing behavior of our website visitors.

Furthermore, we use cookies for the purpose of addressing site visitors on other websites with targeted, interest-based advertising.

The processing takes place on the basis of § 15 (3) TMG and Art. 6 (1) lit. f GDPR from the legitimate interest in the above-mentioned purposes.
The data collected from you in this way is pseudonymized by technical precautions. An assignment of the data to your person is therefore no longer possible. The data will not be stored together with other personal data from you.
You have the right to object to the processing of your personal data based on Art. 6 (1) f GDPR at any time for reasons that arise from your particular situation.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
You can use the links below to find out how you can manage (including deactivate) cookies in the most important browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-allow-and-reject
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Use of Google Analytics
We use the web analytics service Google Analytics from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website. The data processing serves the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses cookies, which enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. As a result, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. Your data may be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the USA. The processing takes place on the basis of Article 6 (1) lit. f GDPR from the legitimate interest in the needs-based and targeted design of the website. You have the right to object to the processing of your personal data based on Art. 6 (1) f GDPR at any time for reasons that arise from your particular situation.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; we would like to point out to you however that in this case you will if applicable not be able to use all functions of this website in full. You can also prevent the data generated by the cookie and related to your use of the website (including your IP address) being sent to Google and the processing of this data by Google by using the browser plug-in available under the following link. Download and install in [ https://tools.google.com/dlpage/gaoptout?hl=de ]. You can set an opt-out cookie to prevent Google Analytics from collecting data across devices. Opt-out cookies prevent future collection of your data when you visit this website. You must opt-out on all systems and devices used for this to have full effect. If you click here, the opt-out cookie will be set: Disable Google Analytics .
You can find more information on the terms of use and data protection at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ .

Using Facebook Remarketing
We use the "Custom Audiences" remarketing function of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; "Facebook") on our website.
This function serves the purpose of addressing visitors to the website in a targeted manner with interest-based advertising on the social network Facebook.
For this purpose, the Facebook remarketing tag was implemented on the website. This tag is used to establish a direct connection to the Facebook servers when you visit the website. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. If you visit the social network Facebook, you will then be shown personalized, interest-based Facebook ads. The processing takes place on the basis of Art. 6 (1) lit. f GDPR from the legitimate interest in the above-mentioned purpose.
You have the right to object to the processing of your personal data based on Art. 6 (1) f GDPR at any time for reasons that arise from your particular situation.
To do this, you can deactivate the “Custom Audiences” remarketing function here .
You can find more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy in Facebook's data protection information at https://www.facebook.com/about/privacy/ .

Use of social plug-ins using the "2-click solution"
We use social network plug-ins on our website using the "2-click solution". No connections to the servers of the social networks will be established without your express consent and consequently no data will be transmitted.
With the standard integration of plug-ins, when you visit the pages of our website that contain such a plug-in, a link is established between your computer and the servers of the social network provider and the plug-in is activated by a message to your browser shown on the page. Both your IP address and the information about which of our pages you have visited are transmitted to the provider's server. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for users who are not registered or not logged in. If you are also logged into the social network Facebook, this information will be assigned to your personal user account. When using the plug-in functions (e.g. by pressing the button), this information is also assigned to your user account, which you can only prevent by logging out before using the plug-in. So that you retain control of your data, we have decided to initially deactivate the corresponding button. You can recognize this by the greyed out button. Without your express consent - in the form of activating the button - no link to the server of the social network will be established and consequently no data will be transmitted.
Only when you activate the button does the button become active (highlighted in color) and a direct connection to the servers of the social network is established.
By activating you give your consent to the transfer of your data to the respective provider of the social network. Here, among other things, both your IP address and information about which of our pages you have visited are transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your user accounts on the social networks before visiting our website and before activating the buttons.
The social networks named below are integrated using the "2-click function". You can find more detailed information on the scope and purpose of the collection and use of the data as well as your rights in this regard and options for protecting your privacy in the linked data protection notices of the providers.

Google+ from Google Inc. (1600 Amphitheater Parkway, Mountain View, California, 94043 USA) https://www.google.com/intl/de/+/policy/+1button.html

Facebook of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA) https://www.facebook.com/policy.php

Use of YouTube
We use YouTube LLC's YouTube video embedding function on our website. (901 Cherry Ave., San Bruno, CA 94066, USA; "YouTube").
YouTube is a company affiliated with Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google").
The function displays videos stored on YouTube in an iFrame on the website. The option "Extended data protection mode" is activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it sent to YouTube and stored there.
You can find more information about the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy in YouTube's data protection information ( https://www.youtube.com/t/privacy ).

Use of Google Maps
We use the function for embedding Google Maps maps from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website.
The function enables the visual representation of geographic information and interactive maps.
In doing so, Google also collects, processes and uses data from visitors to the pages when the pages in which Google Maps maps are integrated are called up. For more information on how Google collects and uses data, see Google's privacy policy at https://www.google.com/privacypolicy.html . There you can also change your settings in the data protection center so that you can manage and protect your data processed by Google.
Your data may also be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the USA.
You have the right to object to the processing of your personal data based on Art. 6 (1) f GDPR at any time for reasons that arise from your particular situation.
To do this, you must switch off the JavaScript application in your browser. However, we would like to point out that in this case you may not be able to use all the functions of this website, such as the interactive map display, to their full extent.

Duration of storage
After completion of the contract, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.

rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) GDPR, you have the right to object to the processing based on Art. 6 (1) f GDPR and to processing for the purpose of direct advertising.

Contact us if you wish. The contact details can be found in our imprint.

Right of appeal to the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that your personal data is not being processed lawfully.

Last update: 04/25/2018